Clients have the ability to post briefs on Genero that only get sent to a small handful of creators - these are called Private Briefs.
Creators who have been previously shortlisted or commissioned via Genero are likely to be invited to private briefs via the platform, where you will only be pitching against a small number of other creators.
Clients may opt to post a Private Brief for a variety of reasons, like briefing creators they've worked with before, working within tight timeframes or highly confidential briefs.
If you receive an email invitation to a Private Brief on Genero, it works just like a normal brief - submit your treatment by the deadline, and if selected you'll move ahead into production.
How do I get discovered for private briefs?
Keeping your profile up to date with your latest and best work will help the Genero team and clients discover your work for relevant opportunities, including private briefs and direct commissions.
Here’s a couple of tips to help your profile stand out:
- Make sure your best work is set to visible, not hidden, in your Work Library.
Think of your Genero profile as an up-to-date portfolio! We want to see your best and most recent work, and not just showreels.
- Only use tags that are clearly relevant to the specific example of work that you’re sharing.
- If you’re sharing video examples, the platform will automatically embed certain video links. YouTube and Vimeo work best for this.
- Thumbnail not working? Make sure the link has an open graph image (og:image) which is the image that gets pulled in as the thumbnail.